Finding the Right Price to Sell Your HOme

Linda Casale

All real estate professionals spend countless hours before a listing presentation getting the appropriate up to date data on the market, including current pendings and sales.  We take this pile of statistic and photos to the seller, and after a monologue on how we reached a range price for them to consider, we give them the suggested price.

Today, more often than not, we are either met with a deadpan look, or an immediate vocalization of " we need to start higher and see how it goes."

So we then launch into all the statistical reasons that starting high is not the best idea, as the first few weeks out of the chute are when you get attention from both the buyers and the real estate community.  Starting high, may just insure you will spend additional days on the market. Sometimes this has little meaning.

 I think we need to take some time and ask our you sellers  to spend some time in somewhat of a game with us.  I have found that this strategy is sometimes the turn around from a dead end conversation on pricing.

Set up an appointment for a 2 to 3 hour segment of time.  I will then  make appointments to see as many homes in the price range and area of the subject property are comparables. You may have seen many of these yourself before this day out, but now you are looking with new eyes.  Now with detailed  property  sheets in hand,  begin the tour. 

 Once on the home tour it is important for you to notice the similarities and differences  to the home that you  you putting on the market.  Obivously, some of the key points would be age, condition, size, and views.  This can be a real eye opener . 

This time may be the key to an honest discussion between you and your Realtor  of what sales price you can expect for your home today. 


Article originally appeared on Linda Casale, specializing in Island, waterfront, waterview and estate properties (http://realwhidbey.squarespace.com/).
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